Great Mission Statement
1.Ryne Colquitt
http://independentlivin.blogspot.com/search/label/Final%20Project
I can really relate to what he is trying to do with his website and on how to help other with his project,
2.Katheryn Lynch
http://f35studio.blogspot.com/2012/08/final-project-business-mission-statement.html
3.Ryan Torissi
http://marketingryan.blogspot.com/2012/08/business-mission-statement.html
Wednesday, September 5, 2012
BOC Week 9 Top summer songs 2012
Top Hits Of Summer 2012
1:Carly Rae Jepsen -"Call Me Maybe"
2:Maroon 5 - "Payphone Feat.Wiz Khalifa
3:Gotye - " Somebody I Used To Know" feat. Kimbra
4:Rhiana - "Where Have You Been"
5:Katy Perry - "Wide Awake"
http://top40.about.com/od/top10lists/tp/Top-10-Pop-Songs-Summer-2012.htm
Why are they Top Hits
Because they are easy to listen easy lyrics and the Olympics also had a huge impact when they were played in them.
1:Carly Rae Jepsen -"Call Me Maybe"
2:Maroon 5 - "Payphone Feat.Wiz Khalifa
3:Gotye - " Somebody I Used To Know" feat. Kimbra
4:Rhiana - "Where Have You Been"
5:Katy Perry - "Wide Awake"
http://top40.about.com/od/top10lists/tp/Top-10-Pop-Songs-Summer-2012.htm
Why are they Top Hits
Because they are easy to listen easy lyrics and the Olympics also had a huge impact when they were played in them.
Wednesday, August 29, 2012
Week 8: EOC Creative Content
EOC Week 8 Creative Content
The plan that is being put together is to have the car show at the Wal-Mart shopping center the way i would be doing a flyer that would be giving out the date time and all the event. I am also planning on building a BlogSpot for this event also, the way i would be promoting this event would be placing my flyers all over the place including in the store on the student lounge in the post office and the mail box by my house. Also i might be able to get the word out online in my social media and also in the radio station, i am not really going to rely so much on the radio station because i don't know if they would approve it or if they would allow it. As in for sponsors to pay for my insurance and some of the supplies I’m thinking of using lawyer Eric Palacios as one of my sponsors and also a Smog Busters that i know the owner for. I’ve talked with a Verizon wireless rep and i asked him if he would like to set up a booth at my show and spread their word also i can get someone from dish network and also from Cox communications to set up a table with all the information that they will provide for the customer so in a way i would be helping out with the information on those businesses and also kind of like a family event for everyone else not just car people and it all comes out to a good cause for children in our community. The goal for my event is to at least come up and raise $400 for the children’s miracle network and also help out other local businesses with the promotion.
The plan that is being put together is to have the car show at the Wal-Mart shopping center the way i would be doing a flyer that would be giving out the date time and all the event. I am also planning on building a BlogSpot for this event also, the way i would be promoting this event would be placing my flyers all over the place including in the store on the student lounge in the post office and the mail box by my house. Also i might be able to get the word out online in my social media and also in the radio station, i am not really going to rely so much on the radio station because i don't know if they would approve it or if they would allow it. As in for sponsors to pay for my insurance and some of the supplies I’m thinking of using lawyer Eric Palacios as one of my sponsors and also a Smog Busters that i know the owner for. I’ve talked with a Verizon wireless rep and i asked him if he would like to set up a booth at my show and spread their word also i can get someone from dish network and also from Cox communications to set up a table with all the information that they will provide for the customer so in a way i would be helping out with the information on those businesses and also kind of like a family event for everyone else not just car people and it all comes out to a good cause for children in our community. The goal for my event is to at least come up and raise $400 for the children’s miracle network and also help out other local businesses with the promotion.
Week 7: Implemention Evaluation Control
by checking out what will be going on in the event and making sure that everything turns out for the best and see if i would do it again the following year or month, another way to evaluate what i am targeting and trying to make sure that everyone is in a comfort zone with what they have. the only way i would be controlling the environment is i have metro donating their time to this event in two ways to keep calm within the show and to be able to teach kids what they offer to our community and also they agreed to bring McGruff the dog. another way that control would be sustained is with security being on top of things and metro being on site usually people are calmer and don't disrupt when they see that police is on site.
Planning good strategies is only a start toward successful marketing. A brilliant marketing strategy counts for little if the company fails to implement it properly. Marketing implementation is the process that turns marketing plans into marketing actions in order to accomplish strategic marketing objectives. Whereas marketing planning addresses the what and why of marketing activities, implementation addresses the who, where, when, and how.
In the evaluation stage, the consumer ranks brands and forms purchase intentions. Generally, the consumer’s purchase decision will be to buy the most preferred brand, but two factors can come between the purchase intention and the purchase decision.
Planning good strategies is only a start toward successful marketing. A brilliant marketing strategy counts for little if the company fails to implement it properly. Marketing implementation is the process that turns marketing plans into marketing actions in order to accomplish strategic marketing objectives. Whereas marketing planning addresses the what and why of marketing activities, implementation addresses the who, where, when, and how.
In the evaluation stage, the consumer ranks brands and forms purchase intentions. Generally, the consumer’s purchase decision will be to buy the most preferred brand, but two factors can come between the purchase intention and the purchase decision.
Week 7: Price
When it comes down to the price it would be a base price for
every car, and for vendors so no matter what you would be driving your base or
starting price/donation would be a minimum of twenty dollars and also if you would
like to donate more for this event we would also accept it, for the vehicle
part is not so much of a challenge to have people to bring their cars over and
be able to pay the fee and some of them I know would even give more. When it
comes down to the Vendors that I would be having out at this event for vendors
such as Verizon Wireless, Cox Communications, and Dish I would be charging them
a minimum of thirty dollars for them to be able to set up a booth or a table at
this event and whatever sales they would do on that day we wouldn’t get none of
the sale money all the profits would stay with them. With food trucks or food
vendors it would be a little different with the food part of the event the
truck or vendor would be paying a fee or donation of a fifty dollar minimum and
what we would do with them obviously the name of the restaurant or food truck
would be out and promoted I would put them on the flyer with their name on the
front also what I would be doing with them is for all the beverage sales I would
ask them if they would like to donate fifty percent of the drink sales to the
CMN(Children’s Miracle Network). With all event contestants they can either
purchase a raffle ticket for two dollars each in additional to the one that
they would get per car of the even and also this money would be all going to
CMN.
It can launch a better advertising campaign or use aggressive sales
promotions—trade deals, cents-off, premiums, and contests. In addition
to pricing and promotion, the company can also move into new marketing channels to help serve new users.
This group appears more likely than other segments to use online
research before purchasing electronics, appliances, home decor, and
jewelry. Thus, home improvement retailers appealing to this segment
should have a strong online presence, providing pricing, features and benefits, and product availability.
Week 7:Promotion
Today, most
B-to-B marketers recognize that emotion plays an important role in business buying decisions. For example, you might
expect that an advertisement promoting large trucks to corporate fleet buyers or
independent owner-operators would stress objective technical, performance, and
economic factors. For instance, befitting today’s tougher economic times,
premium heavy-duty truck maker Peterbilt does stress performance—its dealers
and Web site provide plenty of information about factors such as
maneuverability, productivity, reliability, comfort, and fuel efficiency.-printed
page-163
when it comes out
to promoting this event is one of the ways
that I can think that is the easiest yet the hardest thing to do , the
easiest because with Facebook ,twitter, Google plus and all the social media websites
that there is it can be your best friend but at the same time it can back fire
to you in many ways such as having people on your page or followers that don’t really
care for what you are selling doing or giving to the community. They can be your
best way to communicate if you have the right people on those sites such as enthusiast
and also people that care for what you are going to do. My promotion would be
through Facebook, twitter, word of mouth and in the store that I will be
putting this event together there would be flyers in the store and all over the
departments that allow me to do it in. with Facebook my goal is to put up the picture
of the flyer and tag as many people as the site allows me reason being is so
that people know about it and so that the friends of my friend know about the event
and if those friends see it and like it they repost and friends of friends of friends
find out about the even and can always be that much more successful
Week 7: Distribution
when
i get to my event i really don’t have a way of distributing the product well
because i have no product that i am selling in a way though the plan that i
have to distribute my flyers and how to distribute the information about the
event that i can cay how to distribute. what i would do is start with posting
up flyers up on Facebook twitter and other social media networks
also what I would do to distribute the flyers I would be posting them in the
store location that this event will be held at and since it’s a car show I would
go to different gas stations and would ask if I could display or distribute my
flyer within their property because let’s face it a car show and gas well
nothing else to say with that. Also I would be distributing flyers at places
like your local market and at our sponsors businesses this way we can be able
to show more of what we are doing and get more of a variety of visitors not
just the normal car gear head guys that would come to our event.
They include resellers, physical distribution firms, marketing services agencies, and financial intermediaries.
Marketers should pay attention to income distribution
as well as income levels. Over the past several decades, the rich have
grown richer, the middle class has shrunk, and the poor have remained
poor. The top 1 percent of American earners get 21.2 percent of the
country’s adjusted gross income, and the top 10 percent of earners
capture 46.4 percent of all income. In contrast, the bottom 50 percent
of American earners receive just 12.8 percent of total income.37
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