Week 7: Target Marketing Stragety

When i target a special type of market i go for it and try to go for it all my marketed target here would be car lovers and gear heads and enthusiast like myself that i am going after. what i have planned for this target is to set up flyers in places that gear heads would go to such thing as gas stations, car shops and auto parts stores also since i would be having this event at a Wal-Mart store  I would be putting up flyers all over the store and in places that people would be looking at and were they would come across and see the flyer. places for example like the automotive department, the photo department and the electronics department reason why i would be doing in those special departments would be because those are department that most men walk into more than women and at the same time usually the car person or gear head even the enthusiast is a man about eighty nine percent of the time. I would put my flyers in places where people would actually have to go to that place and do something and they would have to see it, also at the actual show I would have people have a great time when they are joining us at the event with their friends and family. The only other plan that I have for the target of this event is actually talking to car owners that I know and car clubs  that I have associating with and hang out with and usually when you have a show vehicle you know other people and more people would be able to show up at this event.

Perhaps the most important step in the marketing process involves building value-laden, profitable relationships with target customers. Throughout the process, marketers practice customer relationship management to create customer satisfaction and delight

The first four steps in the marketing process create value for customers.